In a world striving for sustainability, the circular economy has emerged as a key solution to reduce waste and maximize resource efficiency. But how can logistics keep pace with these new demands? The answer lies in Artificial Intelligence and Digitalization. From predictive analytics optimizing reverse logistics to smart tracking systems ensuring transparent supply chains, AI is transforming the way materials are reused, recycled, and redistributed. This talk explores how digital intelligence is reshaping logistics as the backbone of the circular economy, making supply chains not just more efficient, but truly sustainable and future-ready.